The importance of social media (SMO) and search engine optimization (SEO) is no secret. Simply put, if you don’t pay attention to implementing SEO and SMO into your website, you’ll never meet your web traffic potential. These two forms of optimization are very broad topics and can be the most tedious and time consuming components to study…but it’s an element of the internet marketing process that’s definitely worth learning.

So, is it possible to learn every SEO and SMO technique under 5 minutes? Not really. But you can get the big picture by watching Chuck, the online marketing rapper rap about search engine and social media optimization…fo’ shizzle!

SEO: Link Building 101

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Lyrics: You create a new site and its content heavy / With the right amount of pictures you believe it’s ready
So you launch it trying to put money in da bank / But when you search and try to find yourself, you can’t
So you thank until your mind goes blank / Got titles and headers but no page rank
Sooner or later it will show if I wait / In the meantime make sure my code validate
And it do, Hmm, now what I’m supposed to do / Add meta information and alt tags too
Still don’t get listing / Something must be missing / Brad and Chuck recommended doing link building
So you start hunting down sites like a predator / Doing back links on all your competitors
Whoever linking to them need to link to me / Is it free, do we swap, or do I pay a fee,
Well take it from us, before you take that step / Some things about the site that you might want to check
Did they use a link farm or some dirty tactics / Could have a bad effect on your site that’s drastic
Could’ve link baited, look at what they created / Compare it to yours, is it even related
Take the time, go inspect and see / Take advantage of paid directories
If you follow all the steps with a little bit of patience / Get links from relevant sites that are favourites
Update your content on the regular basis / I’m confident you’ll make it to first page placement

SMO: Social Media Addiction Rap

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Lyrics: I surf the web, I used to watch TV / now I’m logged into Joost, it’s commercial free
lets see where I want to go / and who I want to know / connecting people with people with web 2.0
I don’t use email unless I’m at my job / want the next post, I subscribe to the blog
I’m easy to find / I’m always online / social networking sites, I think I have nine
I use myspace to promote my music / I get friends and album sales that’s how I do it
but tell me have you heard / about the new word / something like myspace but they call it virb
always something new, I’m a start creating / I’ll make a brand new facebook application
uploading pictures and mp3’s / update my profile and hit ctrl D
can’t stop what I started, it’s getting ridiculous / social book mark it, add it del.icio.us
some can’t take it but I just can’t quit / go to Imeem and listen to my playlist
watching videos on my You Tube channel / clickin so much, my mouse smoking like a candle
I’m online for hours, addicted to the power / 10 tabs open on a firefox browser
I must be going crazy cause I can’t get enough/ I guess I’m addicted to social media

Check out my personal blog at BusinessShakers.com/ivan

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